Murad Metallic was drowning in admin work. Every fair or event meant collecting hundreds of contacts and business cards, and the context behind each conversation evaporated almost as fast as it was captured. Cards piled up faster than anyone could follow up on them.
With Ask Dalil on WhatsApp, the team scans a business card on the spot and the data lands in Dalil instantly. A quick voice note adds the context of the conversation before it is forgotten, and Dalil automatically enrols the new contact in a sequence: an immediate WhatsApp message and a LinkedIn connection request, followed by an email every three days until a meeting is booked.
The sequence turns a stack of business cards into a working pipeline before the event has even ended. That single change increased their event booking ratio by 300%, bringing them an average of 55 meetings per event attended within four months.
We used to leave events with a pocket full of cards and no real way to work them. Now we scan the card, leave a voice note, and by the time we're at the next stand, Dalil has already messaged them on WhatsApp and sent the LinkedIn request.
Managing Director, Murad Metallic Industries
